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Westfield Shopping Centres

Westfield Christmas concept has several variations that appear across their centres nationally. Most of the concepts showcase a warm palette of gold in varied hues and finishes. The overall design is simple, yet elegant.  WATCH A TIMELAPSE VIDEO OF THE GIANT TREE HERE.

Broadway Shopping Centre NSW

Our brief from Broadway Shopping Centre was to create an ambient Christmas experience for this landmark retail leader, that would deliver a bold experience to an engaged, urban community.  Elements needed to be creative, playful, unique and unexpected- edgy with a “touch of gloss”. We needed to “shun  average” and avoid “generic”.

Melbourne Central VIC

The Melbourne Central brief was very inspiring. The decorations needed to provide a 'non-traditional shopping centre experience', artistic, energetic, authentic, spontaneous, creative and edgy. The eclectic design incorporated neon lighting, giant 3D letters in different fonts and styles, recognisable Christmas icons such as reindeers and snowflakes and unexpected, quirky things you might like for Christmas,such as a bike or a guitar. The concept is bright, fun and edgy...in line with the Melbourne Central personality. Bright, fashion orientated colours are not traditionally used as a Christmas colour palette and ensured a point of difference, a brave stand out from the crowd. The colour palette also enabled us to juxtapose different styles of materials, objects, lighting and lettering in a really fun way that will appeal to people of all ages with surprising and delighting with an interactive Sensacel letter E in the campaign's theme word GIVE.

Stocklands Greenhills - NSW

A unique concept for Stockland Greenhills, executed in contemporary form and elegant metallic geometric styling to reinforce the modern look whilst remaining traditionally festive in form. A great photo opportunity with a classic mixed font WISH element.

Indooroopilly QLD

Featured throughout this centre are impressive 4m walk through baubles that add wow factor, a meeting spot and photo opportunity.

Sunshine Plaza QLD

A modern and elegant palette of metallics and greenery. Gold ribbons and green foliage ceiling garlands and trees, giant Inflatable baubles with giant whimsical christmas cards hanging on a string of festoon lights fill ceiling voids. Woodland Creatures and snow covered trees inside with an impressive giant walk through bauble proudly stands place externally.

Charlestown Square Shopping Centre NSW

A dazzling 10m(32.8ft) giant walkthrough foliage tree boasts an encapsulated light tunnel for children and adults to venture through. 
Elevated on a plinth and trimmed with an organic-like vine that climbs up the tree and Red, Gold and Silver UV stable baubles,
this fabulous tree can be seen from all areas of the piazza and centre.

Charter Hall Shopping Centres

Using a blue, silver & white palette; Charter Hall, Bass Hill selected a woodland forest theme in their santa experience incorporating traditional 2D white baubles lazer cut outs in the foliage archways. Around the centre, the blue, silver and white theme was continued with sequin crystal drops from thier foliage garlands and white light ring cluster placements.

QVB Sydney NSW

Chas Clarkson has been doing the Christmas decorations for the QVB since 2008. In 2009, we were asked to design a Christmas tree featuring Swarovski crystals and in 2015 a new Christmas concept, again with the crystals. The iconic tree boasted bursts of crystal pods radiating from the foliage and the elevated trunk allowed for visitors to walk under and gaze upward into the reflective underside. The colour palette of the decorations throughout the centre was inspired by the Copper patina of the building.

Toowong Village Shopping Centre Toowong QLD

Toowong Village Shopping Village called for a sophisticated and premium concept. The colour palette featured Gold, Champagne and Black in conjunction with a range of decorative products including 'Waterloo' ring and our 'Elegant' ceiling units, cone trees and spheres. Visual 'pods' were created to highlight these feature elements throughout the centre.

Macquarie Shopping Centre NSW

The spirit of Christmas comes alive in this world class concept which features a menagerie of rich green topiary creatures throughout the centre. The Ceiling units are a deep green foliage decorated with crisp contemporary metallics in Ruby Red, Champagne Gold and Silver combined with modern  Bright White LED lighting. They epitomise the magic of Christmas and appeal to young and old.

 

Queensgate & Chartwell NZ

Queensgate and Chartwell in NZ chose a traditional red and gold theme, including giant inflatable baubles for voids, foilage garlands and wreaths for ceilings and walkways. Their Santa Experiences used the magic of the story and books and incorporated giant childrens presents and blocks with Nutcracker Soldiers.

Pacific Fair QLD

Pacific Fair was looking for a fresh new look to replace their dated Christmas decor program. Our Design Team devised a rich palette of  'Precious Metals' that was unique and on trend. Custom designed and manufactured tropical LED leaves appear through the mall decorations and in the majestic 9m Warm LED tree.

Pacific Werribee VIC

The brief for Pacific Werribee was quite specific and required us to design a Christmas decoration package that would be inspired by the brand and could work across the two distinct centres. The preference being for a decorative concept to be anchored by a traditional colour palette, ensuring that the family market would strongly relate to them.  However, they did want a small twist to ensure that the decorations reflected the vibrancy of the young family market and consistency with their branding.

Decorations, including ceiling units needed to be designed so that ongoing installation, dismantle and maintenance would be minimised.  Limited floor decorations were included due to limited floor space during the Christmas period.

 

QIC Group Eastlands VIC, Canberra ACT, Robina QLD

 

The QIC Centres took on an enchanted feeling with full sized suspended trees that appeared to be floating in the air and santa experiences remenisent of the Magic Faraway Tree. Giant suspended wreaths festooned with white elegant gift boxes wrapped in gold ribbon and trees with gold and silver leaf decorations.

ICON Tasmania

A stunning theme for this centre. Gold metallic baubles and geometric features compliment foliage garlands and Waterloo Stars and Rings. Any array of decorations can be paired with these 3D Features. A plentiful covering of Ivy Garland and Floral inclusions in our 2.5m tall Masson Wonky Tree features in the Santa Set which includes a grant gold clock face and ornate picture frame.